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Post by arfaneu3 on Feb 13, 2024 23:19:07 GMT -5
Create customer personas. Unlike the previous method customer personas aren’t just a list of technical information about your target customers—they’re more like characters who represent the different market segments you’re targeting. There’s more storytelling involve in buyer personas making your target customers seem more real. In the example below from HUCACE via HubSpot they created the character of Tina an HR Manager who has trouble with hiring top talent. If you want to make your own customer Malaysia Email List personas you can consult this tutorial. Buyer persona example Buyer personas help flesh out your target customers. Research your competitors. be buying from you looking at your direct competitors’ customer base is a good start. After all if they’re buying from your competitors it’s likely that similar people would think about buying from you as well. This guide will show you how to research your competitors’ customers. If you need additional guidance for this stage check out the following tutorials How to Get to Know Your Customers David Masters May How to Start an Online Business Driven by Your Customers Needs Brad Smith Apr How to Find Out Exactly What Your Target Clients Want—Then Sell It to Them Celine CX Roque Aug Step . Set Marketing Campaign Goals After defining your audience it’s time to set goals for your campaign.
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